Putting an idea into reality

At this point, I had an idea.  I wanted to sell cupcakes to raise money for Sophia's Cure Foundation.

I had the name to give to my idea... Cupcakes for Sophia's Cure

I had recipes I could use to make cupcakes and frosting from scratch.

Now I needed to figure out how to let people know I was doing this and I needed a logo.

First I approached an incredible woman named Andrea who was a parent I virtually knew from Long Island Families.  She had started a side business called Andreap Designs and I contacted her to see if she would be willing to help me out and design a logo for my cupcake venture. Since my plan was to donate all of my proceeds to Sophia's Cure Foundation, I didn't really have any funds to do much.  I can't say enough wonderful things about Andrea.  She was willing to help me out and created the AMAZING logo that you see on the top of the blog.  On a side note, if you ever need any invitations, cards, labels, etc made, PLEASE reach out to Andrea.  She is a pleasure to work with!

Once I had the logo, I decided to approach my director at my children's daycare.  At this point I now had a daughter as well, so we were well established parents at the school.  I asked the director if I could put a flyer in the cubbies of all the parents to let them know of my new idea and what I was raising money for.  I am fortunate to say that the director agreed and that is where my journey officially began!  Here is what I wrote in the letter to the parents.

Hello Rainbow Parents!

My name is Amanda Whiteside and my children are a part of the Rainbow family.

I have recently been blessed to learn about a beautiful little girl named Sophia who turned 2 in February.  This was a huge milestone because Sophia has SMA Type 1(Spinal Muscular Atrophy), a genetic disease in which doctors do not expect a child to make it to see their second birthday.  SMA is the #1 genetic killer of children under the age of 2 which has no cure or treatment.  It robs a child of the ability to roll over, sit, stand, walk, talk, eat, and even breathe.  Things I take for granted every day that my children are able to do. 

Sophia’s parents created Sophia’s Cure Foundation, a non-profit foundation raising money towards SMA research that will hopefully find a treatment or cure for this heart breaking disease. 

Please visit www.sophiascure.org to learn more about SMA and Sophia. 

I am trying to help this family in any way I can.  With the blessing of Rainbow Academy, I am sending this offer out to all the Rainbow parents.

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I love to make cupcakes!  Your children love to eat cupcakes!                                                                        And once a year your children have a birthday!

If you are interested in having cupcakes at school to celebrate your child’s birthday, I ask you to consider allowing me to make them for you.  You wouldn’t have to make a trip to the store to buy them, I will bring them right to your child’s class and the money raised will go towards SMA research. 

The cupcakes and frosting I make are from scratch (not from a box), and you can let me know what flavor cake you want as well as the frosting.   I will provide 24 cupcakes (more if you need them) for $30. 

100% of the profits will be donated to Sophia’s Cure Foundation.

If at all interested, please contact me.  Even if your child’s birthday isn’t until later in the year, I will mark it down on my calendar and speak to you about details as it gets closer.  


And then I started getting orders from parents.